At David C. Cook I had the pleasure of working with publishing professionals around the globe. As managing editor of publisher development resources, I edited InterLit, Cook Partners, and other materials. Selected items are offered here, free of charge. Some of the PDFs below include the ChristianTrade Association International header; please note that ChristianTrade is no longer in business. All items on this page are presented courtesy of David C. Cook; do visit their site for information on their current initiatives worldwide. Articles on general topics are listed first; articles that are mainly about a specific company or a region of the world follow; and articles in Spanish and Portuguese are listed below that.
Design
- Art and the Ark
- Colors on the Publisher’s Canvas
- Design Driven by Excellence
- Designers Need Answers
- Designer Wanted
- I Need Good Photos
- Importance of Rhythm: Returning to Basics
- InterLit Changing Cover Designs
- Judging a Book by its Cover
- Pretty Faces or Lion’s Claws?
- Publishing Digital Photographs
- Quality Scans
- Stay Fresh
- Striking Colors
- Widening the Spaces for Imagination
Editing
- An Author and An Editor
- Becoming An Editor
- Beware the Mantra Discourse
- Edit for Readers
- Editor-Writer Relationships: Passion and Tension
- Editor’s Checklist
- Editorial Policies for Entering New Markets
- Editors and Indexes
- Editors and the Ps of Marketing
- Editors Police Violence
- Follow-Up Is Crucial
- Handle the Word with Honor
- How to Edit
- Information versus Transformation
- It Is Personal
- It Matters Who You Know
- Motivating Manuscripts
- Partner with Authors
- Reader Research Plan
- Relate to Your Audience
- Remember the Reader
- Results: A Dozen Original Titles
- Sell Marketing to Your Authors
- Writing and Editing a Book which Requires a Very Short Production Time Line
Finances
- A Capital Problem
- Attack Your Lack
- Bookstore Finances
- Inventory Management
- Look Out for Costly Cost-Cutting
- Makeover Tips for Price Lists
- Prices and Pennies
- Pricing Primer
- Strong Finances, Strong Ministry
- Support and Protect
- When Believers Don’t Pay Their Bills
Genres
- Academic books and curriculum
- Bibles
- Children and Youth
- Comics
- Devotionals
- Fiction
- Magazines
Inspiration
- 10 Reasons to Believe in Christian Publishing
- Beyond Ourselves
- Books Still Matter
- Called and Empowered
- Crisis: A Time to Grow
- If God Disappears: When Everything Goes Wrong
- Keep a Spiritual Edge
- Love God’s World
- Ministry and Self-Esteem
- The Pen and the Baton
- Speaking Volumes
- Unleash the Power
- Unless It Dies
- With Wings Like
- You Did Not Publish Me
Leadership & Management
- Accountability: Publishers and Their Board of Directors
- Balance Courage and Love in Firing
- Challenges of Small Publishing Teams
- Confrontation
- Dream Bigger See Further
- Employee Care
- Find Qualified Staff
- For Supermanagers
- Future-Proof Your Ministry
- Healthy Tension
- In Search of the Right System
- It Is Not Good Enough!
- Monitor Vital Signs
- No Guarantees
- Partnerships for Publishers
- PC-Based Software for Publishers
- Peace with Colleagues
- Practical Preparation
- Retain Qualified Staff
- Right Fit
- Small Team Attitude Check Up
- Stay Upbeat in Down Times
- Turn Soldiers into Generals
- Two Strategies for Growth
- What Do Employees Expect?
Literacy and Reading
- Allies in Reading
- Can You Read Me
- Nurture a Reading Culture
- Publishing for Literates in an Oral Culture
Marketing and Sales
- A Consumer’s Point of View
- A Look at Focus Groups
- A Publisher’s Salesforce
- Accurate Guesswork
- Ad Policies That Protect
- Are Your Promotions a Nuisance or a Service?
- Books by e-mail
- Consultative Selling
- Create the Link
- Fire Your Salespeople
- Foundations of Marketing Strategy
- Demystifying Public Relations
- Distribution by All Means Necessary
- Distribution Is Key
- E-Commerce: Engine for Growth in Publishing
- Ethical Selling
- Evaluate Distribution Channels Effectively
- Focus on Distribution
- Foundations of Marketing Strategy
- Four Rs of Marketing and Sales
- Good Content at a Good Price
- Good Sellers Make Good Business
- Hidden Treasure in Your Backyard
- How Many Flavors of Coke Does this World Need?
- How to Choose a Distributor
- Key Sales Indicators
- Marketing in a Flat World
- Match Right Product with Right Buyer
- Master the Five New Ps of Marketing
- Monkey Traps and Marketing
- Niche Marketing: A Bright Future for Christian Publishers
- Powerful Marketing with Visual Media
- Roundtable on Distribution
- Sales Is Ministry
- Strengths of Independent Bookstores
- Ten Sales Boosters
- The Most Valuable Letter
- The Thrill of Sales
- Want More Customers?
- Where Books and Buyers Meet
Production
- A Technology Primer
- Get The Most from Your Printer
- Iron Out Production Processes
- Perils and Possibilities of Printing on Demand
- Publish High-Quality But Low-Cost Products
- Publishing by Demand
- Save on Production
- Technology: Tyrant or Tool?
- The Production Department
- The Right Paper
- Seize the Power of the World Wide Web
- Things Your Typesetter Never Told You
- Types of Color Proofs
Publishers
- 10 Habits of Highly Effective Publishers
- 15 Steps to Becoming a Better Publisher
- 16 Ways to Be a Better Boss Right Now
- Adventure of Starting a Publishing Business
- For New Publishers
- God As Publisher
- Hone Your Craft
- How to Run a One-Person Company and Survive
- Human Wisdom or God’sWisdom
- Intangible Costs of Publishing
- Risk of Not Risking
- Shape, Don’t Chase the Future
- Stepping Out
- Use Your Book Contract Advantageously
Publishing
- Books Are Not Sacred
- Book Trade Will Not Become a Dinosaur
- Christian Publishing in a Digital World
- Ethical Issues in Christian Publishing
- Ethics: Are You Solomon?
- Future of Christian Literature
- Harnessing the Big T Word
- In Pursuit of Readers
- International Publishing Grows Up
- Lessons Learned
- Lifespan of Publications
- Localized Publishing Is the Future
- Our Strategy: Building Publishing Organizations
- Paradigm Gained
- Paradigm Shifts
- Pass It On
- Power of Partnerships
- Proclaim Peace amidst War
- Prophecy, Evangelism, or Discipleship
- Publishers’ Associations
- Publishing and Persecution
- Publishing in a Postmodern World
- Publishing Isn’t for Cowards
- Publishing Trends and Their Effect on Publishers in the Developing World
- Ride the Winds of Change
- What Is the Future of Christian Publishing?
- Worlds Apart, Same Problem
Rights
- Approach World Markets Strategically
- Avoid Negotiation Mistakes
- Build Positive Rights Relationships
- Buy and Sell Foreign Rights
- Choose Translations Carefully
- Co-Edition Blunders
- Copyright Violations and Violators
- Mission Almost Impossible: Selling Rights to US Publishers
- Selling Foreign Rights: We Know It Is Possible
Translation
- Growing the Next Generation’s Translators
- Labor of Sisyphus?
- Lost inTranslation
- Nurture Translators Too
- Pearls of Great Value
- The Riches of Language
- Sales Success for Translated Books
- Translation and Gray Hair
- Translation: An Editor’s Challenge
Writing
- 10 Tips for Writers
- “All You Have to Do Is Catch the Stories”
- Brooding on the Back of a Buffalo
- Circumcised Heart
- Coming to Terms with Editors
- Communicate Life and Truth
- Dramas and Tragedies of a Writer’s Life
- Finding Creative Ideas: You Must Dig the Bait
- God Calls Writers
- If You Want to Write
- Inform and Involve Readers
- My Writing Affects My Christianity
- On Good Writing
- Polish Your Story
- The Author – An Important Distributor
- The Electronic Query Letter
- The Pain and the Joy
- Three Pearls of the Creator
- Turn Interviews into Articles
- Use Lively Verbs
- Why Should Kenyans, or Any Other Busy People, Care about Fiction?
- Writing for the One Third World
- Writing in a War Zone
________________
Africa
- Africa
- “A Good Thing Sells Itself”
- ACWA: Providing Encouragement to Writers in Africa
- Book Selling Thrives on Africa’s Streets
- Challenges of Bible Publishing in Africa
- Commercial Selling with a Ministry Attitude
- Importance of Balance
- Publishing in Africa: A Case for Self-Sufficiency
- Publishing in Corrupt Africa
- Publish to Transform Africa
- Burundi
- Cameroon
- Central African Republic
- Cote D’Ivoire
- Egypt
- Ethiopia
- Ghana
- Kenya
- Malawi
- Mali
- Nigeria
- Sierra Leone
- South Africa
- Sudan
- Tanzania
- Uganda
- Zimbabwe
Asia
- Bangladesh
- Cambodia
- China
- India
- A Tale of Two Crows
- Adopt Secular Marketing Strategies
- Burnt Alive: A Publisher’s Response to Persecution
- Chow-chow for God
- Christian Publishing for Children in India
- Dal and Roti for Indian Pastors
- Indian Revival Ministries
- Keeping the Faith through Interfaith Projects
- Looking Back Twenty Years
- Ministry in Malayalam Marches On
- Multimedia: An Indian Experience
- Of Mice and Manuscripts
- Publishing Challenges in North East India
- Sathyam for Souls
- Indonesia
- Japan
- Korea, Republic of
- Malaysia
- Myanmar
- Pakistan
- Philippines
- A Redefined Ministry
- A Word of Joy for Catholic Readers
- An Expanding Vision
- Books to Mobilize God’s People
- Filipiniana from a Christian Platform
- Focused on the Future
- Glad Tidings for Filipino Kids
- Gripped by Filipiniana
- Publish Jeepney Style
- Publish to Strengthen the Church
- Publishing across Denominational Boundaries
- Rise of the Philippines
- Sri Lanka
- Taiwan
- Thailand
Europe
- Bulgaria
- Croatia
- Czech Republic
- Denmark
- Estonia
- France
- Germany
- Hungary
- Iceland
- Latvia
- Macedonia
- Northern Ireland
- Norway
- Poland
- Portugal
- Romania
- Russia
- Serbia
- Spain
- Turkey
- Ukraine
Latin America
- Latin America
- Distribution Success in Latin America
- Growth & Opportunity: Evangelical Publishing in Spanish Today
- Hope for Latin America
- Is There a Niche for a Latin American Publisher?
- Spanish-Language Publishing Matures
- Successful Partnership
- To Conquer Latin America
- Translator’s Reaction
- Trends in the Spanish-Language Publishing Market
- Argentina
- Bolivia
- Brazil
- Chile
- Colombia
- Cuba
- El Salvador
- Guatemala
- Mexico
- Peru
- Puerto Rico
- Suriname
- Venezuela
Middle East
- Israel
- Lebanon
- Syria
North America
- Canada
- United States
Oceania
- Australia
- Papua New Guinea
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Español – Spanish
- Cultura oral
- Descubra a los lectores que quiere alcanzar
- El libro debería ser una arma
- Estableciendo vínculos más allá de la distribución
- La crisis de las librerías cristianas en Puerto Rico
- Lo que sepa sobre sus lectores es importante
- Mida su progreso
- Queda una ranura por la que pueda colarse una editorial latinoamericana?
- Reacciones del traductor
- Tendencias en el mercado editorial de habla hispana
- Tyndale Español apuesta por las Biblias y los libros
Português – Portuguese
Viva Editing 